Balsa wood construction under incredible finishes make this the lure big fish find irresistible. Built tough with hard-diving lips and sharp treble hooks, these legendary lures have the power to survive even the toughest fights. The Shallow Shad Rap is perfect for fishing skinny waterPrice: $7.99
The world's best running hardbait, hand-tuned and tank-tested at the factory. The Shad Rap closely resembles many baitfish throughout the world with one exception, the legendary wounded minnow action of Rapala lures. Excellent for casting or trolling, the Shad Rap is designed to be fished at ultra slow speeds to super fast speeds.Price: $8.99
Toss it out. Pump. Reel. Pump. Reel. You’re Walking-The-Dog. With Rapala it’s that easy. This Xtreme action side-to-side topwater lure will keep your head spinning. Featuring the classic X-Rap finishes that will torment any species of fish, this topwater delight is bringing the X-Rap attitude to new levels. Brace yourself.Price:
The world's best running hardbait, hand-tuned and tank-tested at the factory. The Shad Rap closely resembles many baitfish throughout the world with one exception, the legendary wounded minnow action of Rapala lures. Excellent for casting or trolling, the Shad Rap is designed to be fished at ultra slow speeds to super fast speeds.Price: $7.99
The adrenaline-pumping X-Rap slashbait has Xtreme attitude with its hard-cutting, aggressive darting action. The integrated long-casting system partners with an irresistible rattle and classic Rapala action. It suspends and comes to a roll at rest to trigger the bite. The X-Rap is ''all about the action'' and it ''triggers'' strikesPrice:
The Rapala Down Deep Husky Jerk can reach depths of nearly 20 feet when trolled and will run as deep as 10 feet when cast and retrieved thanks to its oversized diving lip. The Down Deep Husky Jerk is perfect for anglers who want a lure that can run straight and true even when going fast and deep. These lures have been gaining popularity on the big walleye waters of the Great Lakes but are proven performers for bass pike salmon and trout as well. Available in two sizes each in twelve colors.Price:
Rapala by Normark Balanced Jigging Lures are the choice of many pro anglers! These Lures are great for both winter and summer fishing! Pro anglers, in their constant quest to outfish the competition sometimes go "outside the box" to make it to the winner's circle. In the heat of summer when big "hawgs" are holding on sunken islands and other bottom structure, pro anglers turn to a traditional winter lure, the Rapala Balanced Jigging Lure. Planting right on top of marked fish, they can repeatedly swim this tantalizing lure in circles right in the middle of deep or suspended gamefish. Put several of these great all-year lures in your tackle box before your next trip out. Species: Bass, walleye, salmon, trout, pike; Technique: Vertical jigging; Running depth: Variable; Recommended knot: Double loop knot; Big range of sizes and color choices. Land more lunkers with these Lures... Order ONLINE Today! Choose model. AVAILABLE SEPARATELY: Rapala Balanced Jigging Lures in a variety of colors and sizes - word search in our Store for 'Rapala Lures'. Rapala Balanced Jigging Lures: 2-3/4" Body Length; Silver ColorPrice:
Rapala's Jointed Minnows are the answer when fish are extra wary and water conditions are difficult. The Jointed Minnow's unique body works to produce a livelier, attention-getting, baitfish-in-distress action that usually fits the bill when all other lures come up short. Well suited for super slow retrieves.Price: $7.99
Consistently reach suspended fish at any depth with the CountDown method. The controlled depth technique was introduced to the world with this lure, and to this day is the standard by which all others are measured. Whether the fish are suspending at certain depths near the weed tops or on bottom structure, the CountDown can get you to them over and over.Price:
The Original Floating Rapala can be fished using a steady retrieve, stop-and-go retrieve or as a twitch bait. No matter how you fish this classic bait, it is guaranteed to bring 'em running. This lure repeatedly has proven itself in a variety of conditions over the yearsPrice: $7.99
The adrenaline-pumping X-Rap slashbait has Xtreme attitude with its hard-cutting, aggressive darting action. The integrated long-casting system partners with an irresistible rattle and classic Rapala action. It suspends and comes to a roll at rest to trigger the bite. The X-Rap is ''all about the action'' and it ''triggers'' strikesPrice: $8.99
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water, catching and piquing attention. And the suspending action is just more than a fish can handle. Metallic, natural and glass patterns cover the gamut of fishing opportunities.Price: $6.99
Cast out a Rattlin' Rapala and watch the swimming action at slow to very fast retrieve rates--you'll be amazed. This extra-loud shallow-running crankbait is equipped with 2 full-size treble hooks for sure hookups. Special "tuned" sound chamber is loaded with rattlin' BBs that are harmonic, uniform and "in tune" with nature, and alert and arouse the attack instinct in fishPrice: $3.99
The Original Floating Rapala can be fished using a steady retrieve, stop-and-go retrieve or as a twitch bait. No matter how you fish this classic bait, it is guaranteed to bring 'em running. This lure repeatedly has proven itself in a variety of conditions over the yearsPrice: $7.99
Rapala X - Rap Jerkbait Lure. Not your average crankbait. When the pro staff at Rapala came up with a list of features they wanted in a bait, designing it was a daunting task, to say the least. Luckily for anglers everywhere, compromise was unacceptable, and the results are astounding. This long-casting, suspending, rattlin' bait cuts hard and darts aggressively, while maintaining Rapala's famous swimming action. Textured translucent body, prominent scales and lateral line capture and reflect enticing light. Internal weight-transfer system for casting distance. Flash foil teaser tail. Pyramid point hooks. No compromises! Running Depth: 4'-6'; Body Length: 4"; Weight: 7/16 oz.; Hooks: #5 & #4. State Color. Order Yours Today! Rapala X-Rap Jerkbait XR10 LurePrice: $8.99
Cast out a Rattlin' Rapala and watch the swimming action at slow to very fast retrieve rates--you'll be amazed. This extra-loud shallow-running crankbait is equipped with 2 full-size treble hooks for sure hookups. Special "tuned" sound chamber is loaded with rattlin' BBs that are harmonic, uniform and "in tune" with nature, and alert and arouse the attack instinct in fishPrice: $3.99
